About Tempt India

 

Est. 2022 · New Delhi, India

Own Your Sound.

Live Your Vibe

Tempt is a design-first audio, wearables and mobile-accessories brand, built for a generation that refuses to choose between how something looks, how it sounds, and what it costs.

2022
Founded, New Delhi
120+
Products across 9 categories
1500+
Retail stores nationwide
11+
States & growing
10L+
Customers reached online
4.5★
Average marketplace rating
About Tempt

A power-accessories and audio brand built from a standing start into a name India recognizes.

Tempt India designs earbuds, neckbands, smartwatches, Bluetooth speakers, soundbars, power banks, chargers and cables for everyday use. We were founded in November 2022 under the legal entity Tempt Smart Private Limited, and we're headquartered in Rajouri Garden, New Delhi.

In three years, Tempt has grown from a standing start into a recognized name in India's power-accessories and audio category - built around one idea: premium design and sound shouldn't come at a premium price. We sell online and through an offline retail and service network that spans the country.

Innovation

Category-first products, built for Indian needs.

Design

Premium aesthetics in every detail and finish.

Accessibility

Premium quality at the right price point.

Legal entityTempt Smart Private Limited
HeadquartersRajouri Garden, New Delhi
FoundedNovember 2022
Went onlineJanuary 2023
Team50+ across India
Sold onWebsite, Amazon, Flipkart, Myntra, JioMart
ManufacturingMade in India
RecognitionDeviceNext Top 50 Indian Brands 2025
Gaurav Khetterpal, CEO and Co-Founder of Tempt India, speaking on stage at the DeviceNext Summit 2025
Top 50
Indian Brands 2025 in Consumer Tech - DeviceNext
Leadership
Gaurav Khetterpal
CEO & Co-Founder, Tempt India

Gaurav co-founded Tempt in November 2022 with a specific goal: build wearables and audio products that didn't force a trade-off between design, sound quality and price. He has represented the brand in trade and business media, including interviews with Times Now, ThePrint and Mobility India, speaking on product strategy, retail expansion and Tempt's manufacturing approach.

Under his leadership, Tempt expanded its retail and service presence into most Indian states within its first year and was named Winner in the Power & Mobile Accessories category at DeviceNext Magazine's Top 50 Indian Brands 2025 (Consumer Tech) awards.

Gaurav Khetterpal
CEO & Co-Founder
Ankit Khetterpal
Director
Akshay Khetterpal
Director
DeviceNext Top 50 Indian Brands 2025 trophy, awarded to Tempt in the Power and Mobile Accessories category
Recognition

Named a Top 50 Indian Brand in Consumer Tech, 2025.

At the 4th Edition of the DeviceNext Summit & Awards, Tempt was named Winner in the Power & Mobile Accessories category of DeviceNext Magazine's Top 50 Indian Brands 2025 (Consumer Tech) list - recognition from one of India's premier device-ecosystem platforms.

01
Top 50 Indian Brands 2025 - WinnerPower & Mobile Accessories category, DeviceNext Summit & Awards
02
Best Travel Speaker of 2023Awarded to the Tempt Juggler by DeviceNext
03
On stage, on the recordGaurav Khetterpal featured as a speaker panellist at DeviceNext Summit 2025
Brand Pillars

Four foundations. One standard, everywhere.

Every product, partner and price decision at Tempt is measured against the same four commitments.


Design First

Aesthetic-led product development. Every detail considered, from finish to form factor.


Sound Experience

Signature OXY Acoustics tuning carried across the entire audio range.


Retailer Profitability

Disciplined pricing that protects margins for every partner who stocks us.


Strong After-Sales

A reliable service network and a warranty commitment we hold ourselves to.

How Tempt shows up in the world

Confident, not loud

We let the product do the talking.

Urban, sharp, disciplined

Tuned to a modern, design-aware India.

Equity over discounts

Never desperate, never discount-driven - we build equity, not bargain bins.

Who We Build For
16-35Primary audience, by age

College students and young professionals - digitally native, brand-aware, and aesthetic-driven.

College Students

Always on the go, always plugged in. They want products that match their feed - not their parents' shelves.

Young Professionals

Hybrid workers and creators who treat tech as personal style. Functional needs meet design expectations.

Aspiration-driven, value-conscious

They aspire to global brands but reject paying global premiums. Tempt meets them exactly where they are.

Product Ecosystem

Nine connected categories. One design language.

From the sound in your ears to the charge in your pocket, every category is built to the same brief: premium fit, finish and performance, priced for everyday buyers.


Bluetooth Speakers & Soundbars


True Wireless Stereo (TWS)


Neckbands & Wired Earphones


Power Banks


Chargers & GaN Adapters


Wireless Chargers


Smartwatches


Premium Cables


Smart Mobile Accessories

Brand Positioning

The affordable-premium challenger, between mass and global giants.

Global Premium
JBL, Bose, Sony, Marshall - high equity, high price
Tempt Territory
Global experience, smarter price, design-forward identity
Mass / Price-Led Brands
Discount-driven, commoditized, low margin
Core brand idea

Own Your Sound

Tempt operates in the affordable-premium segment - the untapped layer between mass Indian brands and global aspirational names. We compete on sound experience, design differentiation and disciplined pricing, not on discounts. Our mission is to be India's credible affordable-premium challenger in audio and power accessories, empowering individuality through confident design and powerful audio.

Global-level experience, without global-level pricing.
Premium design. Premium sound. Smarter price.
Positioned deliberately between mass Indian brands and global giants.
Award Winner - Best Travel Speaker, 2025

Cameo - our hero product.

The pocket speaker that started our audio story. Cameo is where Tempt's design-first philosophy and OXY Acoustics tuning first met in one palm-sized product.


Magnetic Bluetooth speaker - clip it anywhere

India's first palm-size speaker with a built-in subwoofer

6W output with up to 6 hours of playback

Built-in mobile stand, designed for on-the-go play
Where we play in audio
boAt
Mass appeal - volume-led, discount-driven
Tempt
The sweet spot - premium experience, disciplined pricing
JBL / Sony
Global premium - aspirational, expensive

We're not chasing the audio market. We're entering it on our own terms.

Make in India
Manufacturing

Power banks, manufactured in India since 2023.

In June 2023, Tempt entered a manufacturing partnership with Staunch Electronics India - an EMS/OEM/ODM electronics manufacturer founded in 2014 - to produce our power bank range domestically. The partnership supports the Government of India's Make in India initiative, letting us manage quality control and supply chain within the country rather than relying solely on imported inventory.

Domestic manufacturing also supports our affordability positioning: tighter control over production cost, without cutting build quality. It makes Tempt one of a smaller number of Indian accessory brands able to point to a named, verifiable domestic manufacturing partner for a core product line.

June '23
Manufacturing partnership began
2014
Staunch Electronics India founded
100%
Power bank range made domestically
EMS/OEM/ODM
Verifiable named manufacturing partner
Offline Retail Power

Stocked at India's most trusted retail chains.

A coast-to-coast footprint - north to south, east to west - and still expanding into tier-2 markets.

1500+
Stores nationwide
11+
States and growing
50+
Distributor partners

Cashify

Refurbished Tech Retail

Pan-India presence with 200+ stores - a strategic partner for accessories sold alongside refurbished smartphones.

Crossword

Lifestyle & Bookstore Chain

Premium urban retail with 90+ stores, reaching exactly our 16-35 design-led consumer in metros and tier-1 cities.

Chennai Mobiles

South India Mobile Retail Giant

A dominant mobile and accessory chain across Tamil Nadu and South India, with deep regional reach.

North
  • Delhi NCR
  • Haryana
  • Uttar Pradesh
  • Rajasthan
West
  • Gujarat
  • Maharashtra
South
  • Karnataka
  • Tamil Nadu
  • Kerala
East
  • West Bengal
  • Sikkim
Online & Quick Commerce

Live across India's biggest digital marketplaces.

Marketplaces
temptindia.com Amazon Flipkart Myntra JioMart
Quick commerce & ONDC
Blinkit Quick commerce partners Govt. open ONDC network
4.5★
Average marketplace rating
10L+
Customers reached
120+
Products live online
Top 5
In multiple categories
★★★★★

Genuinely surprised at the build quality for this price. The slim form factor is exactly what I wanted.

Verified Buyer · Joos Mag 5K · Amazon
★★★★★

Sound is way better than I expected from an Indian brand. Bass is clean, not muddy. Looks premium too.

Verified Buyer · Cameo Speaker · Flipkart
★★★★½

Travel adapter that actually works in 4 countries on one trip. Replaced 3 chargers in my backpack.

Verified Buyer · Travel Globe · Amazon
Corporate Gifting

A new revenue engine, built and scaled in just 10 months.

  • 1st mid-cap brand to hit ₹1 Cr in business within 7-8 months of entry
  • 200+ active reseller partnerships across India
  • 5 major gifting exhibitions successfully executed
  • Focused on lifestyle accessories and lifestyle gadgets
14,000
Units sold in 10 months
200+
Resellers onboarded
30+
Big corporates served
₹1 Cr
Business in 7-8 months
In The Headlines

Covered by the outlets that cover Indian business and tech.

Times Now
ThePrint
Mobility India
DeviceNext
What's Next

Own Your Sound.
Build Your World.

01

Expanding into premium audio

02

Strengthening offline + quick commerce

03

A design-first tech ecosystem

04

Pan-India leadership in power & audio